Netflix Takes a Bigger Bite of Las Vegas with New MGM Grand Restaurant Experience
In an exciting development for entertainment and culinary enthusiasts, Netflix and MGM Grand Hotel & Casino have announced their collaboration to bring NETFLIX BITES Vegas to the heart of the Strip. The announcement marks Netflix’s latest venture into transforming their digital entertainment empire into tangible, immersive experiences.
Set to begin construction this month, NETFLIX BITES Vegas will open its doors in 2025, promising to deliver a unique “screen-to-table” dining experience that merges the creative world of Netflix’s hit shows with MGM Grand’s legendary hospitality expertise.
Building on Pop-Up Success
The Las Vegas venture follows the overwhelming success of NETFLIX BITES Los Angeles, which took the city by storm in 2023. The LA pop-up became the city’s most searched restaurant, with reservations booked solid for over six weeks, demonstrating the huge appetite for Netflix-themed dining experiences. Building on that momentum, the Las Vegas iteration promises to deliver an even more immersive experience, combining world-class cuisine with exclusive nods to fan-favorite Netflix shows. Alongside its innovative menu, the venture has partnered with a renowned dessert maestro to create what many are already calling the best ice cream in Las Vegas. With such buzz, this new foodie hotspot is set to become a must-visit destination for locals and tourists alike.
What to Expect
While specific design details and menu offerings are still under wraps, the collaboration promises to deliver a one-of-a-kind restaurant experience. Given Netflix’s track record of successful brand extensions – from Stranger Things Eggo waffles to Bridgerton-inspired Ladurée pastries – guests can expect a carefully curated culinary journey that brings their favorite Netflix moments to life.
Part of a Broader Entertainment Strategy
NETFLIX BITES Vegas joins an impressive lineup of Netflix’s real-world experiences, including the wildly popular The Queen’s Ball: A Bridgerton Experience and Stranger Things: The Experience. The streaming giant is also expanding Squid Game: The Experience to Madrid and Sydney this fall, while plans for Netflix House locations in Dallas and Philadelphia are set for 2025.
This latest venture represents more than just a themed restaurant – it’s part of Netflix’s broader strategy to create tangible connections with audiences beyond the screen. By partnering with MGM Grand, one of Las Vegas’s most iconic destinations, Netflix is positioning itself to deliver an experience that combines the best of entertainment, dining, and hospitality.
Stay tuned for more details about the menu and design elements of NETFLIX BITES Vegas in the coming months. One thing’s certain: Las Vegas’s dining scene is about to get a lot more binge-worthy.
